COVID TV ads indicate that Pfizer is addressing two major issues caused by the COVID 19 pandemic. The first commercial explores how people suffering from unemployment and loss of insurance can help pay for prescription drugs, and the second commercial addresses the uncertainty and anxiety many people are currently feeling. And guarantee the viewer that science will win.
Debuted on Tuesday, the prescription COVID TV ads, describes Pfizer’s prescription drug support program, income guidelines, and the types of support patients can receive to pay for Pfizer drugs. Finally, instruct the viewer to learn more on the Pfizer RxPathways website.
The second commercial, launched last week, features a video of the working lab along with real-life photos of narrated Pfizer scientists talking about the power of science. The Narrator starts by saying: When things are uncertain, we look at the surest thing out there: science. Science can overcome illnesses, create cures, and yes, defeat pandemics. It was before. fine.
The video used in the ad is a stock footage available to Pfizer, but social distance has prevented new commercials from being shot. The photo is of a Pfizer scientist holding a sign that says “Science Wilwin” at the end of the ad. Staff working on vaccines and antiviral treatments.
Pfizer asked scientists and researchers at laboratories in Groton, Connecticut and Pearl River, NY to send real-time photos of their work for inclusion in advertisements, a Pfizer spokesman said in an email. Said in. The ad ends with a letter of appreciation to all the scientists working to end the health crisis in the company’s labs and laboratories around the world.
COVID TV ads also run on social media such as YouTube, Facebook, Twitter and LinkedIn.
With prescription help and a message of hope — Pfizer has created a series of social media explanations featuring thank-you ads for frontline men and women and their experts — Pfizer has previously been in both emergency relief funds 4000 Announced to donate $ 10,000 Donations and grants to the needs of healthcare professionals related to COVID 19 response.
Pfizer has also partnered with Eli Lilly and Merck to create a joint initiative to volunteer to participate in the community’s medical system using employees with medical and laboratory experience.
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