Helping physicians and pharma through the healthcare system showed resilience over this past year and remained accessible to many. In fact, the 2021 Accenture Health and Life Sciences Experience Survey of nearly 1,800 people in the United States revealed that 26% said their access to healthcare has been even better since the onset of the […]
Author Archives: Mayur Kumar
Learning in medical school – Key Strategies
Learning in medical school when staying with the material was difficult. Inna Husain, laryngologist and assistant director of the residency program for simulation education at Rush University Medical Center. She recommends developing diligent study habits and daily study practice as early as possible. Here are five key strategies to can implement in your medical learning […]
Customers experience in pharma – Little Known Secrets
Customers experience in pharma does not fully respond to its customers’ communication preferences, mainly in terms of what types of information and services (content) they would like to receive and where they would prefer to receive them (channels). Channel and content preferences vary by country and subject. However, pharmaceutical companies tend not to address these […]
Transforming pharma structure – For efficient doctor engagement
Transforming pharma structure again is necessary because the COVID-19 pandemic has significantly altered the way doctors engage with their patients, and in turn, in the way that pharma companies approach doctors. The growth in remote healthcare in the past few months coupled with the fact that normalcy is unlikely to be restored anytime soon will […]
Pharma marketers – Focusing on digital media rapidly
Pharma marketers leading omnichannel and data strategy for an outsized pharma company strongly recommended grabbing every opportunity to understand your customer, gather data from various touchpoints, then create a customized , relevant service for patrons . For an industry that has long functioned within iron-clad regulatory boundaries, this might be a milestone moment. Some Digital […]
Pharmaceutical industry – The Global history
Pharmaceutical industry history from the last half of the 19th century to the end of war II, is split into nine sections for the aim of dialogue . 1. The ecu medical and pharmaceutical science and technology at the top of the 19th century is reviewed. Pharmacology, bacteriology and biochemistry were inbuilt in this era […]
Effective sales strategy – Changes Medical Reps need to make due to Covid
Effective sales strategy is mandatory for any business that relies on direct sales to drive revenue, it’s time to systematically update your sales organization for the planet we’re living in now. Here are four keys to selling more effectively throughout the duration of the pandemic — and beyond. Put sales at the middle of your […]
Patient professional satisfaction – Factors that affect
Patient professional satisfaction er , consistent with the American Medical Association’s core strategic objectives, is to advance healthcare delivery and payment models that enable high-quality, affordable care and restore and preserve physician satisfaction. Such changes could yield a more sustainable and effective health care system with highly motivated physicians. As hospitals and health systems affiliate […]
E-prescription regulation – Indian Govt plan to regulate online sale of medicines
E-prescription regulation, A Step taken by the Govt of India that has had published draft rules and invited suggestions from the consumers for amending the Drug and Cosmetic Rules, 1945. The aim of the amendment was to manage the web sale of medicines and medicines. This move is going to be extremely beneficial for consumers […]
Electronic prescribing – Improving the Efficiency and Accuracy of Prescribing
Electronic prescribing was introduced to healthcare for ease to doctors in order to deliver the prescription to patients in an understandable language. But pharmacists noted that there have still been prescription errors. Prescription errors were prevented through the pharmacist asking the attending physician to correct the order. However, this process usually increased waiting times for […]