Techniques For Building Sales Relationships for pharma brand managers

Pharmaceutical sales, Building Sales Relationships usually start with product presentation to an individual or group of medical practitioners with subsequent follow up to ensure brand prescription and dispensing. This aspect of the job is often times frustrating. Success at this level is propelled by lots of interwoven factors which include sound product and industry knowledge, […]

The Evolving World of Pharma Marketing

Pharmaceutical/pharma marketing is the last element of an information continuum, where research concepts are transformed into practical therapeutic tools and where information is progressively layered and made more useful to the health care system. The health care system is responding to the evolving trend toward integrated health management by implementing a multi-disciplinary approach to health […]