The Covid-19 pandemic has caused many pharmaceutical companies to think more critically about their customer virtual engagement practices. Even if well underway before the pandemic, Covid-19 has given businesses an unprecedented opportunity to accelerate and implement technology-fueled changes to the way they operate and engage. For pharmaceutical companies, the pandemic forced many to rethink and […]
Tag Archives: virtual engagement
Virtual Engagement with doctors – The New Normal
Virtual engagement with doctors was going admirably in progress before the pandemic, Covid-19 has offered organizations a remarkable chance to speed up and execute innovation-filled changes to the manner in which they work and lock in. For drug organizations, the pandemic constrained many to reconsider and correct inventory chains, clinical preliminaries, producing cycle and end-client […]
Why virtual engagement will be key to pharma strategy in 2021 and beyond
In the immediate aftermath of lockdown measures and travel restrictions, pharma teams initially relied on video calls to meet and collaborate. But this quickly became unwieldy due to the ongoing, multi-stakeholder nature of work across medical affairs, clinical, and commercial divisions. And the pharma strategy in 2021, one-off meetings via video platforms quickly dropped off […]